Ukrainian faculty

Maltseva Olena

Position:  Courses: Marketing and Brand Management Phone:  [380 44] 494 2501 E-mail:  maltseva@companion.ua

Olena Maltseva is the Marketing Director of the Maximum publishing house [Comp&nion and &.Strategies business magazines]. She obtained her PhD and Master's degree in Management at the Kyiv State Trade and Economics University. Olena has worked in several wholesale and leasing companies, where she was a Marketing Consultant and the Marketing Director. She was the first instructor in Ukraine to launch a Distribution Policy Course. Olena wrote almost 20 articles in various academic and business journals. Her case study on "Smak" juices won the 1999 "Best Ukrainian Case in Marketing" Award.