Effective Communications at kmbs

On June 12-14, the sixth module was held within the framework of the ‘Effective Management’ integrated corporate program designed for the MediaArts company.

During three days the participants together with the kmbs faculty of business communications Yevhen Hlibovytskyi and Anastasiya Leukhina studied postulates of effective communications and presentations in today’s context, as well as learned about the greatest achievements and instruments in the field of marketing communications. Thanks to the richness of the program, all the present were readily able to perceive vivid and dynamic rhythm so characteristic to kmbs. Yevhen Hlibovytskyi talked about strategic approach and local risks of external communications; after that the participants worked at their personal presentations.

The second day was totally given up to effective work with clients: what our client looks like, what can persuade him, how and by what means we satisfy him, how to ‘strike home’ and awake the client’s interest? A special revival on the last day was caused by a team exercise ‘Telephone Game’, during which the participants checked out in more detail the tactics and strategy of communications with clients. Concluding the program, Anastasiya Leukhina told about effective meeting organizing.

The days of studies turned out to be very useful for the MediaArts company managers, as they were discussing issues they deal with every day. The study became for them a good opportunity to improve their presentation skills, find out means for effective management of both internal and external communications and analyze their managerial experience in the field of marketing communications.

Media Arts Group is a dynamically developing company that has been working in the field of marketing communications for more than 12 years. The holding is one of a few integrated groups that provide their clients with full range of effective solutions concerning promotion of goods and services into the markets of Russia, Ukraine, Kazakhstan, and Moldova.